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OCTOBER 2012
Vol. 57, No. 9

 

Social Workers as Motivators

Coaching can be logical career move

Jacqueline Ashley

The term “life coach” was among the 100 new additions to Merriam-Webster’s Collegiate Dictionary this year.

The phrase started in the mid-1980s and is commonly used to describe those who help others achieve their personal best.

Many social workers — who are skilled in helping clients cope with challenges — say coaching comes naturally, and they report having success in launching their own personal- and executive-coaching businesses.

Los Angeles social worker Jacqueline Ashley said coaching is a good fit for her and her clients.

“I was inspired to get involved because I was excited about the idea of helping people to be their personal best,” Ashley explained, “whether it is to help them make a career decision, manage their time better, acquire skills, manage stress, improve a relationship or find work/life balance.”

Coaching is a great avenue for social workers, because it is a means to facilitate human development, she added.

“Who better than social workers to be able to help clients tap into great potential, move us beyond our perceived limitations, and keep us motivated at the same time?” she said.

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